Professional Triathlete

Matt was born and raised in West Concord, MN where he focused primarily on wrestling throughout elementary and high school. Matt raced his first race in the pro ranks at Ironman Arizona. Less than 1 year later, he won his first race at Ironman Chattanooga. Since then, Matt has been crowned North American Champion twice and has also added 2 70.3 wins to his resumé. Matt is currently living in Storm Lake, Iowa.

Matt Hanson

"I have been extremely impressed with everything about Own Way Apparel since the first day I started working with them. Being a pro athlete himself, Chris clearly understands the needs of athletes and teams. Chris and his crew have been quick to respond to any question, have sought feedback every step of the way, and have made sure they are delivering the highest quality of product possible. It is clear they take great pride in what they do, and I have definitely enjoyed working with them for my personal training and racing gear as well as my team kits."


It's all about your power to weight ratio

Making its debut October 14th, 2017 at KONA, the game has officially been changed.

Hurricane Harvey Relief Fund

$6,325.00 Raised / $5,000.00 Goal

Below you will find options for straight donations and scroll down to alternatively make apparel level contributions.



Oct 14th


7 a.m. - midnight
Own Way's mission is to help you get to your own ultimate finish line. Whether your next finish line is the World Championship or your first ever triathlon; you expect the best from your self so expect the best from your apparel.